by Tom_brightone | Feb 24, 2022 | Email Marketing
Segmenting your email audience can hold the key to unlocking your online sales potential. Getting you email segments right can unlock your whole marketing strategy. Photo by Campaign Creators on Unsplash Building a strong subscriber list is an on-going challenge for...
by Tom_brightone | Feb 3, 2022 | Email Marketing
A slot in your customers’ inbox is valuable real estate. But how do you create an incredible email that is guaranteed to get seen? How can you make sure you stand out in your customer’s inbox? Photo by Will Myers on Unsplash Did you know email marketing is...
by Tom_brightone | Dec 23, 2021 | Email Marketing
These three email automation strategies will have your customers wondering how you know them so well. Email automations are perfect for developing your customer relationships. Image from Pexels To be clear and to the point: email automation is not about forcing...
by Tom_brightone | Dec 2, 2021 | Email Marketing
One of the questions you may repeatedly hit upon when it comes to developing effective email marketing centres around nurturing or selling. Should you be nurturing or selling to your audience through your email marketing. Image from Pixabay Whether to focus on...
by Tom_brightone | Nov 11, 2021 | Email Marketing
Klaviyo is the kingpin of email marketing. In this blog we’ll tell you everything you need to know about this titan of the space and how to use them to improve your sends. Klaviyo is here to boss you marketing. Image from Pixabay Email marketing has been in force for...
by Tom_brightone | Oct 21, 2021 | Email Marketing
A call-to-action (aka CTA) is something you’ve probably heard a lot in the online marketing world. This blog post is a short guide to CTAs in the context of email marketing. What are CTAs? And why are they instrumental to your email marketing? Image from Pixabay...
